Write a white paper on a company of your choice and discuss the market segmentation within that industry along with the target market for the company and the selection process for that target market.
-No more than 2100 words
-Include: demographic, psychographic geographic, and behavioral characteristics for the selected company. Please be specific about each aspect
-A positioning statement for the company with careful consideration of their brand and strategy Paper is consistent with APA guidelines. Please add the references and appropiate citations