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What makes an ad succeed or flop? Think about specific print or television advertisements that have either stuck with you or made you turn your eyes, and explain what works or what doesn’t. In your response, be sure to consider the impact the rhetorical appeals of reasoning, credibility, and emotion play in the ad’s effectiveness.

What makes an ad succeed or flop? Think about specific print or television advertisements that have either stuck with you or made you turn your eyes, and explain what works or what doesn’t. In your response, be sure to consider the impact the rhetorical appeals of reasoning, credibility, and emotion play in the ad’s effectiveness.

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